Here Is The Strategy To Grow In Your Restaurant Business

Boost Your Restaurant Business Today

In the present era, most of the people are stuck with their Smartphone’s. Today, everyone wants everything at their fingertips. Might be shopping, booking a taxi, ticket, hotel or order food from the restaurant etc. No doubt, these days mobile apps are providing numerous benefits to the customers as well as for businesses.

As per the research, there are more than 35% people in the world who are dependent on the restaurant for food. To reach these people food industry has set up a different level so that they reach them and provide attractive offers and good services. Hotel and restaurant have boomed their services in the form of mobile apps.

Ordering food online is in trend now, where people love to order their favourite food from the best place they want to. If you are running a hotel or restaurant mobile app development can help you to reach another level in your food industry. Here are some of the benefits of a mobile application for the restaurant business.

Menu Card:

There is an inbuilt menu card that consist a list of varieties of food along with the information of prices. From here the customers can choose his favourite food and within a single click, he can place an order for it.

Alternative Choices Of Restaurants:

There are many food industry mobile applications such as Zomato, Food Panda etc. Through their mobile app, they are giving the customers multiple options of restaurants. Here the user can choose the restaurant from where he wants to order the food based on the category, location etc.

Comments and Ratings:

Customer has been given the option to rate and give some feedback about the services of the restaurant and quality of the food. So, that the other customer read them and select the best restaurant to get better services and food.

GPS and Location:

With the help of GPS, the customers will be able to select the restaurant nearby them to order the food. There is no need to provide the address to the service provider as the application will automatically trace the address and deliver the food to customers easily.

Easy Payments:

Customers will also be able to make the payment easily for the food they have ordered. As the app can contain options for easy payments such as credit card, debit card, net banking, cash on delivery (COD) etc.

Hope now you have understood how the mobile app strategy can run your restaurant business on top. Through a single app, you can get in touch with millions of customers for your food industry. So what you are waiting for – hire mobile app developers and let users have your food services in their pocket and get connected to you in one touch from their Smartphone.

Feel free to contact OpenXcell Technolabs to get a free consultation for planning and developing and mobile app for your restaurant business.

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Why Is Mobile App Development Significant In Today’s World? Benefits of Mobile App for Business and Customers

Mobile App Development Is the Brilliant Idea to Boost Your Business in Mobile RealmToday’s modern generation prefer Smartphone’s for everything. Do you know why? It is because there are all sorts of apps which are playing a vital role for all various types of business with a large consumer base. Mobile apps for business have become essential in today’s world, as it helps to provide services on a quick access and on-demand of consumer needs.

You can see that gradually most of the businesses have begun migrating from the physical world of printing advertisements, leaflets, hanging billboards to the mobile realm. This is the main reason you should invest in the mobile application development.

A simple mobile app can be a bridge to get hold of customers for your business and get a chance to establish and grow in the graph of your industry. Mobile apps not only benefit business they also benefit the customers in various ways. Check out, what are the advantages for your business and customers?

Easy and convenient To Use:

Mobile apps are easy to use and much faster comparing to the mobile web browsing. Customer may need to go to the browser, then enter the URL and wait for the site to load and sometimes the customer may leave it unused. If the user uses a mobile app, it will take only a few seconds to launch in. It is because all the information is stored in the application itself and makes it possible to program offline.

Increase Visibility:

When the mobile app is downloaded, the app of your business will be present on the user’s mobile’s screen rather than keeping the browser’s bookmark on PC. Hence the mobile apps will reinforce your brand by increasing your visibility as well as keep your business bond with them, as it is in front of them all the time.

Increase Level of Accessibility:

With the help of your business mobile app, you and the user can contact and interact with each other easily. The user can get the services what he needs by making use of the app. The mobile app will be a valuable tool for your modern business as well as for customers to meet their needs within no time.

The mobile app can be a simple basic fundamental to make your customers happier as well as you and you can even earn more through your app. Build your company app today with the help of mobile app developers who support you to rich your business and lead you in mobile app market with their experience and skills to develop the mobile apps.

For more information, you can contact “OpenXcell Technolabs”. This mobile app development company will guide you to build an outstanding mobile app related to your business so that you reach your clients at any time and at any corner of the world.

10 Things To Know Before You Think Of Scaling Your Business

It’s 2017. And, everyone may have started planning new strategies to scale his business and upsurge the growth bar. Hold on! Hold on! Scaling business considers everything amidst you and your company.

Customers, company professionals, focus area, services you provide, competitors, approach you use to run your business, everything.

You have definitely heard a few of these quotes while starting your business, if not, scroll down…

 

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down simply by spending his money somewhere else.” ~ Sam Walton, Founder of Walmart and Sam’s Club

“Get closer than ever to your customers. So close, in fact that you tell them what they need well before they realize it themselves” ~ Steve Jobs, Apple

Source: 10 Things To Know Before You Think Of Scaling Your Business

To Invest Or Not To Invest In Mobile Games And Apps

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Mobile app businesses are no different from other trades. While there are a lot of factors that can be listed to show the similarities, VCs generally look at the investment and consolidation potential of a mobile business model. As far as apps are concerned, the evaluation is often looked from the perspective of specific categories.

Before I tell you about investment in various categories, you should understand what is investment potential and consolidation potential.

Investment Potential: Possibilities of profit you can make from users (money making capability of apps)

Consolidation Potential: how far your mobile game or app can go (stay power of apps)

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In the above image, you can see mobile games and apps are categorized on the basis of their stay power and money-making capability.

Now, get a close look and notify which types of apps have major investment and consolidation opportunities. They are: mCommerce, Wearables, App Store/distribution, Business, and Education. These apps demand low investment with a return promise to be long-lasting.

Let’s get closer. Can you see our favourite category: mobile games are showing poor possibility of consolidation potential and quite a fair-shake of investment potential. Mobile game investors earn entertaining dollars from players. Then why the chart is showing mobile games as a risky part of investment?

Of course it’s risky until you have a unique concept like Clash of Clans or Candy Crush Saga. You must have played any of these games and must be aware of how rich they are in terms of: concept, story, game play, graphics, power ups, number of levels or stages, etc. Anyone with such a big concept can take risk with mobile game development.

To invest in mobile games is risky, at the same time they offer major opportunities of investment potential if connected with bigger concept and effective marketing strategies. Candy Crush Saga is an ongoing game. No matter if player completes 400 levels of Candy Crush Saga, he (the player) has further options to play with next version named Candy Crush Soda Saga. Likewise, one can keep going with game by adding more levels to it. To continue the game for long, investment must be needed, but make sure you will earn more than what you invest. Profit is there as long as players are there.

At last, compare all the apps on the basis of investment and consolidation potential, you will get your answer of where to invest or not.

Planning For Brand Strategy in 2016: Don’t Forget to Insert a mobile app

Mobile App is a Crucial Part of Brand Strategy in 2016

As we are moving to 2016, all of us must have new plans for new years. Some goals, some ambitions, some aims, must be waiting for us. Many have made strategies of how they are going to take advantage of 2016. Among such strategy makers, brand builders are the one curiously waiting for the upcoming year.

2015 has already made it clear what will the future be like. It will be a home of digital era consisting apps, smartphones, wearables, hearables, Internet of things, and much more. Others are still working to rule over future, but the thing that has set its footprints at present and also keeps future under thump is: apps. So, whatever strategies you (the brand builders) are making to take your business on high heights, don’t forget to include mobile app as a crucial part.

Now, apps are not only marked as a type of softwares of small screens. They are also considered as one of the best tricks to form a streamline connection between customers and brands. Why? Let’s discuss.

1. Apps offer Great User Experience

What was a cab industry before Uber? It was normal and fine for everyone who relied on yellow cabs to reach the destination. All cab users were happy with hiring cabs from roadside. But after Uber, it turned great from just fine. Hiring cabs became a matter of click on smartphone. Everybody embraced the change – kudos to Uber.

Uber taught us the value of user experience. It also taught us how to make it great through app. Of course, you have a good amount of loyal customers. May be you don’t need an app. May be your customers are find with brand. But providing customers a great user experience is your prior responsibility. As the users are going digital, you have to provide an app to save yourself from losing them.

2. You are missing valuable user data

If you don’t have app, you are missing data you need to keep users hook with brand. App let’s you know much more about users and their behaviour. Why users like your brand, what they expect, what they want to improve, etc. Not only this, but it also lets you know about who come to you, but return back without interaction – may be you are missing something to catch attention of new users.

App marketers have hoards of such data with the help of tools like app analytics, marketing platforms, etc. Talk to them and you will know how they make an app come up in a lime light. Also, ask them how they turn a name into a brand through app.

May be first attempt with app is a failure, but as you go for improvement, you will see visible results in your customer base.

3. Demands of Users: Customize and Personalize

Users have higher expectations especially after smartphone era. They need everything on their hands. They expect an app working at a jet-speed.

Users need changes that fit to their requirements. To fulfil requirements of each one is not possible or consumes lot more time. Through app, you can give each one options of customization. They will make changes as per their needs.

Personalization: providing users everything based on their behaviour, location, intentions, etc. Users are from across the world. They must have their own unique behaviour, lifestyle and location. Not all go for one thing. Not all will like your single content. Some like to wait for deals while some love to stick with available prices. Apps help you understand user behaviour with analysis of their lifestyle and locations. You can make their experience personalize to increase their engagement level.

Bottom Lines

Now, you got the point how powerful app are and how much powerful they become in upcoming year. So, once again a reminder for you: don’t forget to include it in your brand building strategy.

About OpenXcell

OpenXcell is a smart app development company – a best fit to your requirement list of app development. The company has attained a high reputation in tech market because of its past track record and non-stop growth. OpenXcell is happy to pursue with your future app development and marketing plans.