Mobile App Development currently includes three major approaches –Mobile Web Apps, Native mobile apps and Hybrid mobile apps. Well, if you are confused to formulate your mobile app development strategy and wondering which approach would best suit your business, then, all you have to do is to take time to understand the purpose of your app. This homework will help you to decide on the approach. Venturing into this business without truly understanding the purpose will create problems.
Forrester’s 2016 report titled, “Native, Web, And Cross-Platform Mobile Apps All Have Their Place,” highlights on four key questions that one can ask when faced with choosing a mobile app dev approach. The questions are; who will be using the mobile app? Why do they need a mobile app? When and how will they use the app? What technologies best meet the needs of the app and its would-be users? Forrester says these four questions can help in deciding on the approach that best for a specific mobile app development project.
Apart from the above mentioned questions, have a look on few apps developed based on specific mobile app development approaches. These apps are successful because they were developed considering few factors that contributed to deciding or formulating on the approach. Appropriate assessment enables to choose the right one.
To help clear your confusion you can go through the following chart which specifies the advantages and disadvantages of each of these approaches.
Examples of Native Apps: Facebook, Twitter, Whatsapp
Examples of Hybrid Apps: Evernote, App Store, Gmail for Mobile in HTML5, Uber
Examples of Mobile Web Apps: mFacebook.com, mTwitter.com,
As we move towards a hundred percent mobility phase, the functionality and value of mobile apps has greater role to decide its acceptance and stay. Making and breaking the success of your app depends on the purpose of the app and the way it is approached. The above mentioned development options have its own purpose to deliver. It reflects the way you would want to deliver experience to your customers via your app. Whether it is hybrid or native, before you start building the idea, analyse and understand the weakness, threats and opportunities that lie with each strategy. Keep your strategies ready. Once this is ready, you will take less than five minutes to decide on the approach. Final say is use the approach that best fits your business.
Making a mobile app can be the best decision that you can make in 2017 to enhance your business income and client numbers. OpenXcell has been specializing in developing mobile applications on different platforms in view of its client require. Based on the target users, objective, and the budgeted investment for developing and maintaining an app, OpenXcell can help you choose the right approach.